In late February, I mentioned that I was starting the IM Mentors class (Adam Spiel and Jit Uppal)  in March. And so I did!

IM Mentors consists of six webinars that were supposed to last about an hour each with another half hour for Q&A. So far, almost every session was about an hour and a half or more and another hour for Q&A. Neither Adam nor Jit seem to mind the additional time they spend teaching us what they promised. They also set up a forum where you can ask questions and find answers from either Jit or Adam or the classmates. The forum also has a section dedicated to the different sessions and/or assignments. I have found the forum extremely helpful.

IM Mentors is a very fast-paced program. In Session 1 we first were told about popular ways to get traffic:

• Pay Per Click (PPC)
• JV Giveaways
• Articles
• Social Media
• SEO
• Adswaps

Then we learned everything there is to know about opt-in (squeeze) pages, thank you pages, and download pages. They taught us how to set them up, how to use them, and then gave us the templates to get started. How is that for service?

Then came the Warrior Forum (WSO). The WSO has been around since 1997 and is a great place to find support for all kinds of internet marketing subjects (i.e. Joint Ventures, Articles, ebooks, even events). The reason they introduced us to the WSO is for future Adswaps (more about those later) since they also can be done on the WSO and are another way of getting subscribers. One even can advertise their own products on the WSO (provided you have one – I’m still working on that).

BudURL manages all of your links in one easy interface, tracks statistics (i.e., clicks, opt-ins, $, etc.).  You can even see which cities, states, and countries drive your traffic. BudURL has a lot more to offer, but I’m not writing an infomercial here, so I leave it at that.

JV Giveaways were one of the first things in this course. JV Giveaways are the best way to start when you don’t have a list. My list consisted of myself when I started the course which is not exactly profitable! But I had absolutely no idea on how to grow that list before I started this class. There is a lot of information out there about list building (which gets met back to Information Overload), but Jit & Adam’s program is simple, straightforward, and easy to follow. In Giveaways you sign up as a contributor and give away a free gift in exchange for someone’s email address. If you upgrade (the cost for this can be anywhere from $7 to $97), you generally can submit 3 gifts as well as a one-time-offer (OTO). Generally that will get you higher on the list and you have a better chance of getting subscribers. Also, sometimes upgrading will get you better commissions.

As part of the homework, we had to set up an squeeze page, thank you page, and a download page for Email Marketing Genius (you can grab your free copy here), upload it to our website, and enter a Giveaway. Talk about fast-paced! Three hours earlier I knew nothing about Giveaways and now I was supposed to be participating in one! But I did and actually managed to get a few subscribers. So apparently, the program works!

Til next time!